The Bell Media family will celebrate its 45th Annual CP24 CHUM Christmas Wish in this year's 2011 holiday season. With the outstanding support of CP24, 104.5 CHUM FM and TSN Radio 1050, we reach both radio and television audiences for community assistance while keeping our media coverage in the family!  With the continued support of our generous donors and supporters, this exciting partnership will ensure the success of the Wish for years to come.

We welcome back The Royal Bank of Canada (RBC), which celebrates 43 years with our program!  With the continued support of RBC and our many friends, the CP24 CHUM Christmas Wish hopes to bring the magic of the holidays to those in need of assistance in 2011. 

The CP24 CHUM Christmas Wish was originally established in 1966 as CHUM’s Kid’s Crusade Foundation, for the purpose of assisting children in need and children’s charities. In 1973, the name was changed to the CHUM Charitable Foundation in order to broaden the scope of the foundation’s work, including the increase in requests for financial assistance from adults in need.  In 2008, the program became known as the CP24 CHUM Christmas Wish. 

In 2010, with the help of RBC and donations from our listeners and viewers, the CP24 CHUM Christmas Wish, in conjunction with Toronto Social Services, supported over 350,000 individuals through toy and financial assistance.

The CP24 CHUM Christmas Wish has become one of the largest distributors of toys to those in need in the Greater Toronto Area, as well as providing financial assistance to hundreds of agencies.  With many funding cuts in recent years, the CP24 CHUM Christmas Wish has become the last hope for many to be able to give a child a Christmas.  The CP24 CHUM Christmas Wish supplies registered charitable organizations, social service agencies, churches, and community centres with generous financial donations and new unwrapped toys.  In turn, these groups distribute the donations to those families, of many faiths and cultures, who require support. 

Volunteers are needed at our warehouse facility to sort donated toys and fill agency toy requests during the holiday season. If you are interested in volunteering, please complete the online volunteer application. Please ensure you review the volunteer page for volunteer age guidelines.

For any additional questions please contact the Wish office at 416-384-4199.